What this shows LinkedIn recruiter spins and placements, split up by ad campaign and grouped by brand.
Where campaigns come from the person's own lead record, because a LinkedIn ad lead almost always tells us which campaign brought them in.
Spend on the campaign rows is tracked at the brand level, so any dollar ratio there is a brand number. Spend per campaign, under the ad platform's own campaign names, sits in its own table at the bottom of the page.